As a web designer your business website reflects your business more than any other type of business website. Will a prospective client choose you to design their website if they don’t like your website? Probably not. While everyone’s style is different, there is one majorly important thing you can do to your website to make sure that prospective clients are interested in your services, make sure your website is mobile friendly.
There is nothing more frustrating in 2016 then to visit a website on your smartphone and to see a tiny, miniaturized version of a site that was designed with desktop first in mind. You have to zoom in and most of the time you can’t even choose the links because your fingers just can’t accurately tap the tiny link. Of course there are many websites out there that are old and in need of redesign, but a web designer’s website should not be one of them!
In April of 2015, Google began demoting websites that were not mobile friendly in their search rankings. Many people heard this and immediately realized they need to update their websites. As web designers, most of us saw an uptick in new customers, especially from the ones who had been putting off a website redesign for a while because their site was “fine”. Google actually helped our business. But what about those designers who chose to leave their websites not mobile friendly? Well, I beg you, please update your websites! If you want to make sure that web design as a career field doesn’t die, (See my blog post It’s the End of Web Design as We Know It) then you need to stay current. So remember, design while thinking mobile first, desktop second, and let’s make the world of web browsing a pleasant one.